The Genius Paik 2023

Paik Jong-won takes on a new challenge to spread his brand and K-food abroad. Will he be able to make a successful business like he does in Korea?

  • Poster for Specials

    Specials

    2023

    5 episodes

    Specials of The Genius Paik premiered on October 8, 2023.

  • Poster for Season 1

    Season 1

    2023

    13 episodes

    Season 1 of The Genius Paik premiered on April 2, 2023.

    Paik Jong-won is Korea's top restaurant management expert. But will he be able to successfully run a restaurant overseas? Paik Jong-won will be challenged with starting a full-fledged business in a land barren of Korean food. He opened a Korean restaurant in Morocco with GOT7 Bambam & actor Lee Jang-woo, then also in Italy with Girls' Generation's Kwon Yuri, singer John Park, and actor Lee Jang-woo again.

  • Poster for Season 2

    Season 2

    2023

    14 episodes

    Season 2 of The Genius Paik premiered on October 29, 2023.

    The renowned Korean restaurateur Paik Jong-won joined forces with A-list celebrities to create a dream team, successfully managing restaurants in Moroco and Italy in season 1. This time, this dynamic team is setting out on another exciting adventure to an unfamiliar destination, aiming to introduce Korean cuisine to a global audience. Will they be able to succeed once again?