marketing,shoe salesman,sports hero,sports marketing firm,sports star,red shoes,social & cultural documentary,sports fan,sports collectibles,shoes

One Man and His Shoes (2020)

Poster for One Man and His Shoes

The untold story of the world's most iconic sneaker.

'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how ground-breaking marketing strategies created a multi-billion-dollar business.

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Cast & Crew

Director
Yemi Bamiro
  • Profile picture of Jemele Hill
    Self Jemele Hill
  • Profile picture of Rick Telander
    Self Rick Telander

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Keywords

  • marketing
  • shoe salesman
  • sports hero
  • sports marketing firm
  • sports star
  • red shoes
  • social & cultural documentary
  • sports fan
  • sports collectibles
  • shoes